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Tnuva

DESIGNING THE MOST ICONIC AND BELOVED DAIRY BRANDS IN ISRAEL THAT STAND OUT IN EVERY FRIDGE

Tnuva

DESIGNING THE MOST ICONIC AND BELOVED DAIRY BRANDS IN ISRAEL THAT STAND OUT IN EVERY FRIDGE

Yatir

THE IDENTITY OF THE WINERY CONSISTS OF THE CONNECTION BETWEEN OLD AND NEW, BETWEEN THE STORIES OF THE BIBLE AND THE INTERNATIONAL SUCCESS OF THE WINERY TODAY

 

Brand Identity, Brand Charecter

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The branding is inspired by the winery's location and history of the land.

We took the biblical stories and visually translated them into the white scrolls revealed from among the crevices. The typography has different weights which gives an interesting interpretation to the combination between ancient text and modern visibility. The red coloring and the lion symbolize the tribe of Judah. The combination between the calm white and the red between the Judah Tribe logo and the calm background create a modern branding with roots deeply rooted in the history of the land.

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