Alka is local. It's part of the local culture and taste and not like others (competitors) it knows,

understands, and feels you. That is why it strives to produce the right products for you (by taste, quality, and shape).

Alka brings you what you like, the way you like it.

 

Over the years, Alka built many sub-brand products and needed reorganization.

A hierarchical application to these products helped the process of brand building and implementation of values properly.

Each of these products was placed according to their place in Alka's ecosystem.